Omnichannel

Fast, Flexible and Comprehensive

Today’s consumers are accustomed to having omnichannel offers that provide the desired brand and shopping experience, fast and around the clock (customer centricity). For commerce and manufacturers, however, this often still presents a challenge. Arvato supports its customers with omnichannel solutions that are flexible and quick to implement for consumers or B2B customers. Besides product, customer and marketing information, inventory analyses are also provided for every channel.

With cross-channel, real-time data transparency concerning your B2B and B2C inventories, we ensure powerful logistics across multiple channels as well as cross-channel fulfillment. Not only does this guarantee a higher and faster rate of stock availability, it also increases the efficiency of the overall system – for example, by reducing the proportion of clearance sales and discounts.

Our omnichannel solutions have a modular structure and cover the full spectrum of services – from web shop development in the front-end, to custom logistic and fulfillment packages, to complete end-to-end solutions – for successful omnichannel management.

This is made possible through our consistent IT structure – the core of which is a powerful, integrated order management system, which provides central access to warehouse inventories, product data, order processes, payment status and customer data. We aggregate user data for you from all channels and analyze the user behavior, providing you with valuable suggestions on how to further optimize individual channels.

Solutions Overview

E-commerce consulting
Shop development including user experience design
Business intelligence: cross-channel collection of information and its analysis
Integration of efficient order management systems
Comprehensive customer service with designated contacts
Financial services: credit and fraud management and the integration of different international payment methods
Suitable warehousing and cross-channel fulfillment solutions
Marketplace integration: linking your activities to the world’s leading B2C online marketplaces
Carrier-independent transport solutions including a powerful line-haul network with direct deliveries every day
Mapping of customer-friendly last-mile services (click & collect, same-day delivery, return in store, etc.)
Efficient solutions for returns, including reconditioning
Management of all international trade and customs regulations

Benefits

Real-time access to all relevant process, inventory and customer data
Cross-channel fulfillment for the efficient flow of goods (e.g. ship from store, return in store)
Comprehensive, customer-centered sales model ensuring consumers a seamless shopping experience

Omnichannel can make your business stand out

The Corona pandemic changed many things for companies, including customer purchasing behaviour and a new role for your store network. As a result, the importance of having a strong omnichannel strategy geared to the specific wishes and needs of your customers and business partners has increased dramatically. Learn more about that in our Business Solution Paper!

To the Solution Paper