Client Success Story | HARMAN
Delivering seamless omnichannel fulfillment for HARMAN
Since 2019, we have supported HARMAN’s B2B and B2C programs across global sales channels, extending our services from Europe to the Americas and Asia.
The initial situation
HARMAN's Consumer Audio division experienced exponential sales growth, driven by new product launches and the rise of e-commerce. Rising order volumes, higher customer expectations, and shifting market dynamics required a transformation of their supply chain setup. HARMAN therefore sought a strong partner capable of building and operating a scalable, automated, and data-driven warehouse solution.
Arvato convinced us with its in-depth automation and process expertise. In addition, they were willing to invest in future-proof automation technology that supports our fast volume growth and increasing client demands. Scalability and flexibility of our fulfillment partner are critical to our success - and we found that with Arvato.
Henri Colijn Senior Director Operations EMEA at HARMAN
Our solution for success
We began with an in-depth data analysis and comprehensive process simulations to build the optimal business case. Based on these insights, we expanded storage capacities at our Gennep site in the Netherlands and implemented a tailored, partially automated fulfillment solution, completed in just four months and without interrupting ongoing operations.
In Gennep, we handle both the European B2B volumes for retailers and distributors as well as B2C online orders for end customers.
The solution provides HARMAN with a strong foundation for growth: it scales quickly into new markets, provides full transparency and system integration through Arvato’s global IT platform, and enables the flexible management of strong seasonal peaks. Regular engineering assessments help identify optimization opportunities and ensure that capacity and automation remain aligned with HARMAN’s evolving business requirements.
Expanding Global Reach
Building on the European setup, we extended our support to HARMAN's B2B business for connected car technology components at our warehouse in Singapore, improving visibility, stock accuracy, and international distribution flows.
In 2023, we further strengthened the global network by launching a new distribution center in Louisville, Kentucky, managing B2B and domestic B2C fulfillment for the Americas.
Today, we operate HARMAN's global B2B and B2C fulfillment from four warehouses on three continents, providing end-to-end services ranging from warehousing and distribution to value-added services, transport management, returns handling, refurbishment, and technical inspection.
Do you want to learn more about our success with HARMAN? Download the whole story (only available in english): “Delivering Seamless Omnichannel Fulfillment for HARMAN”.
