Arvato implements new omnichannel hub for Tom Tailor

We are expanding our long-standing partnership with fashion and lifestyle brand Tom Tailor. In addition to the existing B2C business, Arvato will also take over parts of the B2B business in the future. As part of this expansion, an integrated omnichannel hub is being established at our Kamen site, where all performance-based fulfillment activities will be centrally bundled.

With the expansion of the collaboration, Arvato and Tom Tailor are responding to increasing demands for speed, flexibility, and cross-channel orchestration in fashion logistics. By integrating B2C and B2B processes into a centralized setup, goods flows can be managed more efficiently, response times shortened, and operational complexity reduced.

We have been providing comprehensive e-commerce fulfillment services for Tom Tailor since 2012, including warehousing, transport management, financial services, and customer service. With the new structure, performance-based store replenishment as well as B2B sales channels will also be managed from the omnichannel hub. This creates an end-to-end fulfillment model that enables more precise inventory management and significantly improves responsiveness to demand.
The existing site in Kamen forms the foundation for the new hub. With a warehouse space of around 35,000 square meters and a total usable area of approximately 60,000 square meters, it provides the scalability required for future growth.

“Consolidating B2C and parts of B2B fulfillment in a centralized hub is a key lever to reduce complexity while increasing speed,” says Isabel Westermann, responsible for the Tom Tailor business at Arvato. “This is exactly what we are implementing together with Tom Tailor, creating the foundation for a scalable and future-ready fulfillment model.”

The site already features a high-performance logistics infrastructure, which is being further enhanced with targeted automation solutions. These include automated picking systems and optimized packaging processes. The goal is to further reduce throughput times, increase process stability, and ensure consistently high service quality. In March 2026, the existing B2C business was relocated from our site in Dortmund to Kamen as a first step. The site will be gradually expanded to meet the extended requirements by the end of 2026. In the long term, around 100 new jobs will be created as part of this development.

“With the new omnichannel hub, we are creating the conditions to align our logistics even more closely with the demands of a dynamic market,” says Vanessa Spiegel, Director Operations at Tom Tailor. “Together with Arvato, we are developing a setup that sustainably improves speed, flexibility, and service quality.”